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A brew of marketing and advertising news for your insatiable knowledge palette

Retail Advertisers Can Apply the #Hashtag to Maintain Momentum

By Scott Olson on Thu, Aug 01, 2013 @ 02:02 PM in digital retailing, retail advertising, retail advertisers, hashtag

Monday’s blog post gave you all the ins and outs as to why the hashtag (#) is important to your marketing efforts and why you need to be incorporating it. If you missed that one you’ll want to go back and read it now, or when you’re done here. The...

Target and Facebook Team Up to Take Digital Retailing to New Heights

By Hannah Hill on Tue, May 21, 2013 @ 12:19 PM in social media engagement, coupons, digital marketing, digital retailing

On Wednesday, May 8, Target announced its new money saving tool, Cartwheel, and it already has more than 50,000 users. The retailer designed Cartwheel to bring guests “a whole new spin on saving” with the hopes that it would be a new driver of sales...