What's on Tap...
A brew of marketing and advertising news for your insatiable knowledge palette

Now that Holiday Advertising is Wrapping up, What’s Next?

By Scott Olson on Thu, Dec 19, 2013 @ 12:02 PM in holiday advertising, Super Bowl Ads, super bowl advertising

As the holiday advertising season comes to a close and retailers, restaurants and product and service marketers make their last big push to close out 2013 on a strong note, another group of advertisers and marketers is already looking to the next...

Super Bowl Ads: The Good, the Bad and the Ugly

By Hannah Hill on Tue, Jan 29, 2013 @ 11:30 AM in advertising, television advertising, Super Bowl Ads

In just T minus five days, more than a hundred million football crazed fans will sit down for three hours to watch the most anticipated football game of the year: Super Bowl XLVII featuring the Baltimore Ravens and the San Francisco 49ers. Earlier...