3M

3M - Oral Care promotes lifelong oral health by developing innovative dental and orthodontic solutions that help simplify procedures.  Their B2B products give Dentists and Orthodontists confidence to deliver effective solutions to their patients.

The challenges: 

  • Losing market share
  • Limited budget
  • In need of ideas to reach their B2B target market
  • Lacked resources to find new publications/online ad networks