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St. Cyr Expands Direct Response and Client Side Management Relations
Norwalk, CT. –July 29, 2008 – Mediaspace Solutions® (MSS), a full-service market leader in multi-market newspaper advertising and online media placement services, today appointed Brian St. Cyr as business development director at the company’s Minneapolis office.
St. Cyr, a direct response industry veteran, has for the past decade worked on both account planning and client services relationships.
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Media & Ad Veteran to Draw National Advertisers, Agencies with Newspaper and Online Marketing Budgets
Norwalk, CT. –June 17, 2008 – Mediaspace Solutions® (MSS), a full-service market leader in multi-market newspaper advertising and online media placement services, today announced the appointment of Bill Aiello as Director of Business Development, reporting to the senior vice president of sales and marketing. Aiello will focus his efforts on developing category specific opportunities for key advertisers in vertical industries.
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Mediaspace Acts as Conduit Between Newspapers, Ad Agencies and Marketers
By Tara McMeekin, Editor
Norwalk, CT - May 1, 2008 - Dealing with hundreds of advertisers across multiple properties is nothing new for newspaper publishers.
But only recently have newspapers begun seeing viable options that permit them to successfully automate the process of selling and placing ads. |
Armstrong is Panelist at Interactive Media Conference in Las Vegas on May 14th
Norwalk, CT - May 13, 2008 - Mediaspace Solutions® (MSS), a full-service market leader in multi-market newspaper advertising and online media placement services, today announced the addition of Deborah Armstrong to the roster of speakers at the 2008 Interactive Media Conference and Trade Show in Las Vegas, Nevada. Editor & Publisher and Mediaweek’s Interactive Media Conference and Trade Show is presented by the John S. and James L. Knight Foundation in association with LinkedIn. Armstrong is one of four experts slated to address the Campaign 2008 Advertising- Follow the Money session.
eInvoice ™ Saves Advertisers & Agencies Money, Space and
Cuts Tearsheet & Invoice Processing Time by 50%
Norwalk, CT. – April 14, 2008 – Mediaspace Solutions® (MSS), a full-service market leader in multi-market newspaper advertising media services, today announced the launch of eInvoice™, a web-based system that significantly reduces the time to obtain tearsheets for ad fulfillment and post production tracking purposes. eInvoice™ provides newspaper advertisers with real time access to quality, full color PDF images of tearsheets and e-tearsheets.
By Chris Bosak, Hour Staff Writer
Norwalk, CT - March 20, 2008 - What's the best way to get your advertising campaign noticed? It's still newspapers, according to the folks at Mediaspace Solutions, a media buying firm that has its world headquarters in Norwalk. But there's a twist. These days it takes a combination of print and online advertising via newspapers to reach the maximum amount of people.
“By the end of 2006 it became clear to everyone that newspapers’ Web sites are critical,” said Scott Kerr, president of Mediaspace Solutions. “Not only to marketers, but to newspapers as well.”
Grunow to Head Minneapolis Office
Norwalk, CT. – February 13, 2008 – Mediaspace Solutions® (MSS), a full-service market leader in newspaper advertising media services, today announced the appointment of Randy Grunow, as Vice President of newspaper programs at Mediaspace Solutions. Grunow will be responsible for the development and implementation of Mediaspace’s newspaper programs serving newspapers, advertisers and their agencies.
“Mediaspace Solutions is pleased to welcome Randy Grunow, a fixture in the Minneapolis advertising community, to the MSS team,” said Scot Kerr, President, Mediaspace Solutions. “Grunow joins us at an exciting time in the evolving media sector, when interactive advertising is playing an increasingly important role, and traditional media are taking fresh looks at the established business,” said Kerr.
Newspapers Present Powerful Opportunity for TV Brand Managers to Advertise & Effectively Reach Solid Audience Base
Norwalk, CT. – February 7, 2008 – Mediaspace Solutions® (MSS), a full-service market leader in newspaper advertising media services, today announced its industry leading national and regional newspaper and online ad placement program onLine:onPage, provides advertisers with an extensive direct-to-consumer reach that surpasses the penetration of television ads.
by Erik Sass, Tuesday, Feb 5, 2008
LOCAL NEWSPAPER WEB SITES ARE seeking safety in numbers and convenience, joining large networks for online display ads. These networks are proving to be a key part of online strategy for newspapers, which must build their display ad revenues to offset slowing growth in online classifieds.
One company, MediaSpace Solutions, has formed relationships with about 4,500 newspaper partners globally--most in the United States--which are organized into smaller network buys along behavioral, geographic and demographic lines. Examples include its "family channel," Hedge Funders, Gen XYZ (covering 18-35) and Wired Boomers.
onLine:onPage Solution Delivers Comprehensive Online and Print Media Services for Optimal Brand Awareness
Norwalk, CT. – January 29, 2008 – Mediaspace Solutions® (MSS), a full-service market leader in newspaper advertising media services, today announced the launch of an interactive promotional division specializing in creative online and print ad placement in national and regional newspapers and web sites.
By Ralph Hohman, Special Correspondent
January 20, 2008 - NORWALK, Conn. -- If Deborah Armstrong and D. Scot Kerr come across as evangelists, it's part of the job.
"I think the word is 'proselytize'," said Armstrong, senior vice president of sales and marketing at Mediaspace Solutions, a newspaper ad-space buyer that brings clients and papers together locally and around the country.
"We sell the medium," Armstrong said from Mediaspace Solutions' Norwalk headquarters. "And then having sold the medium, we say, 'And while you're over there thinking there's no way, we can make it simple.' "
December 12, 2007 - NORWALK, Conn.
-- Mediaspace Solutions(R) (MSS), a technology and market leader in newspaper advertising placement, today announced the receipt of the Silver Davey Award, an honor presented by the International Academy of the Visual Arts. The IAVA is dedicated to embracing progress with visual arts and the evolving nature of traditional and interactive media.
October 16, 2007 - NORWALK, Conn. -- Newspaper media specialists Mediaspace Solutions® (MSS) announced that veteran health category publisher and sales executive Jeff Kleinman would join the company as Vice President of Sales. Kleinman will be based in the company’s New York City office. MSS Senior Vice President of Sales and Marketing Deborah Armstrong made the announcement.
October 16, 2007 - NORWALK, Conn. -- Newspaper media specialists Mediaspace Solutions® (MSS) announced that Chuck Wutke has accepted the position of Director of Sales for the Midwest region. Deborah Armstrong, Sr. Vice President of Sales and Marketing, made the announcement.
July 30, 2007 - NORWALK, Conn. -- Newspaper media specialists Mediaspace Solutions® (MSS) announced they have appointed Kim Kiriazidis to the newly-created position of Director of Business Development/Interactive. Senior Vice President of Sales and Marketing, Deborah Armstrong made the announcement.
July 17, 2007 - NORWALK, Conn. -- Newspaper media specialists Mediaspace Solutions® (MSS) announced that they have contracted with rep firm Johnson Media Group of Troy, MI, to handle Detroit's critical automotive advertising market. Deborah Armstrong, Sr. Vice President of Sales and Marketing, made the announcement.
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