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A brew of marketing and advertising news for your insatiable knowledge palette

Break through the Clutter with Innovative Advertising

By Hannah Hill on Tue, Jul 30, 2013 @ 01:06 PM in creative advertising, creative advertising strategies, innovative advertising, innovative ads

One of my duties as a marketing specialist at Mediaspace Solutions is to manage the company’s social networking profiles. This means sifting through the clutter and pulling out not only what is relevant to our followers but also the unique,...

Innovative Advertising in the Great Outdoors

By Hannah Hill on Tue, Jun 25, 2013 @ 12:03 PM in innovative advertising, outdoor advertising, out-of-home advertising

Advertisers know consumers are always on the go which is why they intentionally place ads on public transportation, billboards, benches and even buildings. Out-of-home advertising improves the reach of other media when used as a component of an...