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A brew of marketing and advertising news for your insatiable knowledge palette

Changing Digital Advertising

By Scott Olson on Tue, Sep 18, 2012 @ 11:06 AM in digital advertising, display advertising, adtivity by appssavvy, chris cunningham, appssavvy

An Interview with appssavvy CEO Chris Cunningham

The digital advertising space is changing constantly. Nearly every day something new is popping up whether it’s an ad platform, a display method, or recommendations for pay per click. If you don’t...

Reaching Your Audience: Why you can no Longer Ignore Display and Tablet Advertising

By Molly Carnicom on Thu, May 10, 2012 @ 12:00 PM in tablet advertising, digital, Reaching Your Audience, display advertising

Audience buying behavior changes just about as much as the weather in Minnesota. One day, it may be 76 degrees and the next day it may be sleeting. The same goes for buying behavior and its continual evolution over time. Just like meteorologists,...