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Why brands benefit from advertising in the news media

By Brian St. Cyr on Wed, Apr 23, 2025 @ 02:22 PM in benefits of print, print newspaper, local newspaper advertising

Last fall, advertising network Stagwell launched a print ad campaign that ran in leading publications including USA Today, The Washington Post, The New York Times, The Wall Street Journal and New York Post.

The message of their ad campaign? Urging...