What's on Tap...
A brew of marketing and advertising news for your insatiable knowledge palette

If you’ve read our blog in the past, you know that we are big proponents of direct response marketing, particularly for SMBs. We sing its praises because direct response marketing is highly trackable while at the same time offers quantitative data...

Here are things that take approximately 7 minutes to accomplish:

• Hard-boil an egg
• Make a bowl of oatmeal – (instant)
• Pay your credit card bill
• Repeatedly tell your dog to get off the sofa (perhaps that’s just my house)
• Inflate your bicycle tires
• ...