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A brew of marketing and advertising news for your insatiable knowledge palette

Landing Pages Not Converting? Here are 5 Tricks for Better Conversion

By Jenna Bruce on Mon, Oct 23, 2017 @ 09:00 AM in digital advertising, digital, Landing Pages, Ad conversion, conversion rate

Are your landing pages sour or sweet? Do they seem to repel buyers instead of attract them? Are they causing you to lose revenue instead of generate more?

It doesn’t have to be this way!

There are common aspects of your web pages that affect user...

4 Ways to Make Your Local Landing Pages Work for You

By Jenna Bruce on Tue, Jun 07, 2016 @ 02:26 PM in Landing Pages

Whether you’re a service area business (SAB) or a brick-and-mortar business with one or more locations, local landing pages give you much-needed visibility for local-focused online searches. Creating optimized pages that are relevant to your...