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A brew of marketing and advertising news for your insatiable knowledge palette

The power of combining print and digital buys

By Brian St. Cyr on Mon, Sep 29, 2025 @ 09:29 AM in benefits of print, integrate print and digital, Print + Digital

Looking to drive online traffic? Consider buying a print ad.

In an article entitled, “Print Ads Are an Ecommerce Opportunity,” Practical Ecommerce wrote, “Branded print advertising can positively impact digital. Countless published reports confirm...

Why the power of print magazines is making headlines

By Brian St. Cyr on Wed, Jul 23, 2025 @ 01:03 PM in magazines, print, ROI, brand awareness, Print + Digital, magazine revival

The New York Times: “The revenge of the niche fashion magazine”

Fast Company: “Magazines aren’t dying - just ask these indie publishers”

Digiday:“How Time’s collectible covers make the case for a print comeback”

These are just some of the headlines...