What's on Tap...
A brew of marketing and advertising news for your insatiable knowledge palette

Korean-based electronics consumer company LG has been focusing heavily on their 3D display offerings in 2012. Obviously, the best way to test-drive one of their televisions or monitors is to take a trip to your local big-box home theater store and...

I work in research, so I’m accustomed to looking at endless columns and rows of data for extended periods of time. Unfortunately, no matter how long you stare at the raw data, it’s very difficult to build a cohesive story out of all those digits and...

According to NPR, the Walt Disney Company announced today they will be setting new standards for food advertisers across their media properties that would effectively ban fast food chains, sugary confection peddlers, and junk food giants from...

Charlie Warzel, a digital media reporter at Adweek, just dropped a story focusing on social news site Reddit and its overly popular AMA (Ask Me Anything). AMAs are the social media equivalent of a late night talk show’s question and answer period -...

This week, HBO’s multi-part documentary The Weight of the Nation aired on cable TV and the web (they’re allowing you to stream it for free). The four-part series takes a look at the obesity epidemic hitting the United States and is a joint...

This week, Melissa Pitts from the media company gyro wrote an interesting blog post over at Forbes discussing ways in which Facebook’s purchase of Instagram will have a positive impact on brands and their approaches to advertising in the realm of...

This week the social gift certificate giving service Wrapp launched in the U.S. after a successful pilot run in Sweden. The service puts a new spin on the old Facebook ad system. Rather than paying for banners and links, brands give away free gift...

Recently the people over at Jana put together an interesting infographic on the future of mobile advertising in emerging markets. Through their research they found the global middle class is expected to increase from 1.8 billion people today to 3.2...