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A brew of marketing and advertising news for your insatiable knowledge palette

Predicting the Actual Death of Newspapers

By Scott Olson on Thu, Oct 03, 2013 @ 11:48 AM in newspapers, newspaper advertising, Jeff Bezos, newspaper publishing, warren buffett

Remember December 21, 2012? That was the day the world was supposed to end, according to the Mayans. As we know now, given it’s October 3, 2013, that didn’t exactly work out. But when will the end of newspapers arrive? When, exactly, will the last...

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Newspaper Purchase as Butt of the Joke is a Sign of Life for Industry

By Scott Olson on Thu, Aug 15, 2013 @ 12:51 PM in newspapers, newspaper industry, Amazon, Jeff Bezos

Last week something big happened in the newspaper industry, and as journalists are wont to do, they reported it. Outlets of all sizes shared the story of Jeff Bezos, founder of Amazon, and his purchase of The Washington Post. Even The Onion,...