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A brew of marketing and advertising news for your insatiable knowledge palette

Year in Review: Top Print and Digital Advertising Posts of 2012

By Scott Olson on Thu, Dec 27, 2012 @ 02:53 PM in advertising capabilities, tablet advertising, tablet optimized website, tablet targeting, Tablet Demographics, newspaper advertising, digital advertising, direct response advertising, newspaper paywall

As 2012 comes to a close, there is much reflection that typically happens as people and companies look back on what was and what wasn’t, and compare goals to reality. In order to move successfully forward it’s a good idea to spend a few minutes...

Tablet User Demographics and who you Should be Targeting

By Molly Carnicom on Thu, Jun 28, 2012 @ 01:06 PM in tablet, tablet advertising, Tablet User Demographics, tablet targeting

iPad, NOOK, Kindle Fire, Samsung Galaxy, Google Nexus 7. By now, these items are something we are very familiar with. Tablets have blown up the past few years and are continually evolving, growing and attracting more and more consumers. What’s an...