By Kyle Stowe on Mon, Jul 22, 2013 @ 12:05 PM in digital advertising, print advertising, augmented reality
Newspapers and magazines were among the first advertising platforms available for product and service promotion. As time marched on, radio, television and the Internet each played their part in re-inventing the advertising wheel and revolutionizing...
By Molly Carnicom on Thu, Jun 07, 2012 @ 12:00 PM in integrated marketing plan, augmented reality, qr codes, interactive print media, interactive augmented reality
Print and interactive media – so happy together! I know what you are thinking, ‘really, is this some kind of joke’? Nope. Actually far from it. Print media is the golden ticket to your entire integrated marketing campaign. Jamie Thompson could not...
By Molly Carnicom on Thu, Dec 22, 2011 @ 12:00 PM in augmented reality
Games, Newsstand, Entertainment, Lifestyle, Finance and Weather. What do these all have in common? They are just some of the endless options of Smartphone apps available today. The latest and greatest apps can be a conversation starter in a crowded...
