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Shattering the Status Quo: Interviews with Business Leaders Making the Rules Today

By Amy Xiong on Mon, May 07, 2012 @ 02:58 PM |


Mediaspace Solutions just completed its first book. Shattering the Status Quo: Interviews with Business Leaders Making the Rules Today is a combination of interviews with successful c-suite individuals and original content on building a better, more efficient business.

“At Mediaspace we strive every day to shatter the status quo and think of ideas and ways we can do that for our clients and our business,” said Scott Jagodzinski, CEO at Mediaspace Solutions. “We knew we could learn by talking to other successful business leaders and wanted to share the insights and methods they use; so we wrote a book.” 

Shattering the Status Quo is another example of how Mediaspace is not your typical marketing services agency. The company takes an unconventional approach to nearly everything it does. Taking a page right out of Keith Ferrazzi’s Never Eat Alone, the book demonstrates the power of relationships. As a tribute to the company’s belief in Ferrazzi’s methods, he was invited to write the foreword.

“Our business is built on relationships. The relationships we have with our clients are just as important as the relationships we have with all our publishers. Whether its newspapers, magazines or online, our first goal is to determine what our client’s goals are, and how we can help them achieve them,” Jagodzinski said. “At the same time, our position allows us to help our publication partners reach their objectives.”

Shattering the Status Quo features interviews with Peter Taunton, CEO of Snap Fitness, Greg Kurowski, President and CEO of advertising agency Periscope, Terry Clark, CMO at UnitedHealth Group and Dan Buettner, author of Blue Zones, and seven others.

mediaspace solutions Shatter the Status Quo interview